Inflation bites. The stakes in the streaming wars get higher with falling subscriber numbers. While pricing matters in user retention, consumers will continue to share…
A recent consumer metaverse survey indicated a strong desire for shopping in metaverse-style experiences, despite limited purchasing opportunities. As virtual-world purchases are still most common…
Grocery stores have long been the main battleground for consumer goods vendors as they vie for consumer attention via promotions, packaging and coupons. Startup Grocery…
Enterprise software implementation often involves a significant gap between the initial demo and achieving tangible value. Totango aims to bridge this gap with its modular…
Technology is the enabler of the experience economy, underpinning the entire value chain, from experience-centric innovations to data-driven operational systems in its delivery. Harnessing the…
Adweek recently held its annual Social Media Week at the TWA Hotel in New York City, dedicated to celebrating innovation and understanding the ever-changing dynamics…
An unintended consequence of digital transformation has led to the “middle office.” The middle-office sector is a proliferation of roles with cross-organizational boundaries that do…
Mobility technology giant Uber Technologies Inc. recently announced via email that it would be pulling support for its Uber Rewards program at the end of…
The undercurrent of changing technology and rising awareness of data privacy is driving a shift in consumer behavior. Increasingly, companies are rewarded for being transparent…
Intuitive designs are marketing machines that make websites and apps more interactive, which can sometimes verge into regulatory risks when dark patterns are used to…
