The undercurrent of changing technology and rising awareness of data privacy is driving a shift in consumer behavior. Increasingly, companies are rewarded for being transparent…
Communications platform as a services (CPaaS) – a market composed of vendors that provide APIs, software developer kits (SDKs), and libraries intended to allow developers…
One of the clearest trends that has emerged since the pandemic struck in early 2020 is the rapid adoption of digital transformation (DX) among businesses.…
Customer success is an emerging category of software products that help companies more efficiently retain and acquire customers. The continuing investor preference for subscription revenue…
In-vehicle payments presents a whole new channel of e-commerce, where the integration of digital wallets and built-in connected features enables the technology for a seamless…
Intuitive designs are marketing machines that make websites and apps more interactive, which can sometimes verge into regulatory risks when dark patterns are used to…
With the ongoing threat of data breaches, hacks and scams, companies must work even harder to secure their business operations. A critical piece of this…
The fraud landscape is diversifying, with bad actors adapting their focus to touchpoints across the customer journey. There are several emerging areas of fraudulent activity…
As with any trending business or consumer technology, digital strategies associated with enhancing the customer experience (CX) have seen a wide range of acceptance and…
Global positioning services, once only used by consumers for navigation, have morphed into a slew of location-based services on recent generations of smartphones. A wide…
