Consumers today care about data privacy and security online, particularly in the US. While this awareness can be beneficial in prompting consumers to advocate for…
The undercurrent of changing technology and rising awareness of data privacy is driving a shift in consumer behavior. Increasingly, companies are rewarded for being transparent…
The US does not currently have an overarching federal data privacy and protection law, despite broad bipartisan consumer support for such regulation. California, with its…
Intuitive designs are marketing machines that make websites and apps more interactive, which can sometimes verge into regulatory risks when dark patterns are used to…
The pressure for businesses to be more environmentally and socially conscious has been ratcheted up. Recently, we looked at the impact an organization’s commitment to…
With the ongoing threat of data breaches, hacks and scams, companies must work even harder to secure their business operations. A critical piece of this…
Throughout the past year, 451 Research has documented the increasing pressure on consumer-facing businesses to embrace new technologies that allow them to provide more robust…
Evolving data regulations around the world and growing scrutiny over privacy practices mean that companies should step up data governance with a dedicated team, as…
