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In today’s rapidly evolving technological landscape, organizations are constantly seeking ways to maintain and improve operations while supporting growth. To achieve this, organizations are increasingly investing in emerging technologies that have the potential to significantly impact future operations. According to a recent survey conducted by 451 Research, a part of S&P Global Market Intelligence, generative AI has emerged surpassing security-focused AI functions in terms of expected impact and investment intent.
The survey was fielded with approximately 1,200 IT decision-makers and revealed that a significant proportion of organizations are willing to start experimenting with new technologies even before their practical uses are fully apparent. Nearly half (49%) of the respondent organizations stated that they typically begin experimenting with or adopting emerging technologies once they have a compelling use case. This proactive approach to technology adoption is particularly prominent among younger companies and software/IT services organizations, highlighting the importance of staying ahead of the curve.
Intent to spend and expected impact
Unsurprisingly, the intent to spend on a given technology correlates strongly with its expected impact on the organization in the coming years. The survey found a highly linear relationship between interest in investing in a technology today and its expected impact on the organization. Generative AI emerged as the top technology in both categories, with organizations recognizing its transformative potential. Security-focused AI functions, while still important, have been overtaken by generative AI in terms of both expected impact and investment intent.
Redefining possibilities with generative AI
Generative AI’s ability to autonomously create content has captured the attention of IT decision makers. Its applications span a wide range of industries, from healthcare to manufacturing. By leveraging generative AI, organizations can unlock new possibilities, improve operational efficiency, and drive innovation. The survey results highlight the growing recognition of generative AI as a critical technology, signaling its potential to reshape the IT landscape.
Computer vision: enhancing analysis
Alongside generative AI, computer vision, which involves automated analysis of video, also ranks high in terms of expected impact. This technology enables organizations to extract valuable insights from visual data, opening up opportunities for enhanced analysis and decision-making. By leveraging computer vision, IT decision makers can gain a deeper understanding of their operations and drive data-driven strategies. Embracing
Investing in emerging technologies
The survey findings emphasize the importance of embracing emerging technologies at the earliest opportunity. Organizations that adopt a proactive approach to technology adoption are better positioned to leverage the potential of emerging technologies and gain a competitive edge. While each organization’s journey will be unique, the key lies in identifying compelling use cases and aligning technology investments with organizations’ objectives.
Conclusion
As the IT landscape continues to evolve, IT decision makers must stay abreast of emerging technologies that have the potential to reshape their organizations. Generative AI and computer vision have emerged as critical technologies, with high expected impact and investment intent. By embracing these technologies and adopting a proactive approach to technology adoption, organizations can unlock new possibilities, improve operational efficiency, and drive innovation. The future belongs to those who dare to explore the transformative potential of emerging technologies.
See the Big Picture: 2024 Generative AI Outlook
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